Latest News & Features

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Be Your Own Superhero: Building a Personal Brand

Building brands is a central task for many Annual Meeting registrants, but how many consider the need to build their own, individual brands? Sarah Morgan reports.   21 May 2019

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Making the Most of Your Resources

Targeting your investment when tackling counterfeits is the key to an effective enforcement program, as Rory O’Neill reports.   21 May 2019

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Making Connections: IP and the IoT

Connected devices are transforming the way we live our lives, but from an intellectual property perspective, they add complexity to an already complicated landscape, as Peter Scott finds out.   21 May 2019

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Fair Trade Principles in the IP World

The fair trade philosophy is more often associated with chocolate or coffee than intellectual property, but fair trade principles have applications for intellectual property professionals too.   21 May 2019

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EPO unveils European Inventor Award 2019 nominees

The European Patent Office has announced the finalists for the 14th annual European Inventor Award, which will be awarded in five categories at a ceremony in Vienna on June 20.   21 May 2019

Trademarks

EU General Court sides with Sky in TM opposition

British telecoms company Sky has successfully stopped a trademark registration which it said would likely be confused with its earlier marks.   20 May 2019

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Spreading the Word About IP

Intellectual property (IP) offices around the world employ a variety of different approaches to making the public aware of the importance of IP, as Sarah Morgan finds out.   20 May 2019

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The Rise of the Machines

Artificial intelligence has great potential as a powerful tool to serve—not replace—trademark attorneys, as Rory O’Neill finds out.   20 May 2019

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Shape Up or Lose Out on the Next Generation

Depending on your perspective, millennials are either avocado-eating dilettantes or the future of political activism. Whatever the case, brands need to adapt and engage, finds Sarah Morgan.   20 May 2019

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Insight into Co-branding and Influencers

Jessica Elliot Cardon, Deputy General Counsel at Quality King Distributors/Perfumania Holdings, Inc. (USA), and Chair of The Trademark Reporter Committee, follows up on a commentary she wrote on co-branding for The Trademark Reporter (September-October 2018 issue) by providing additional thoughts on pairing up with influencers.   20 May 2019

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