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Advertising campaigns have the ability to change the world and drive peace initiatives, as Francisco Samper told registrants at yesterday’s Lunch and Learn. 22 May 2018
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The highly complex matter of Brexit is a top priority for INTA’s work in Europe, as Hélène Nicora, INTA’s Chief Representative Officer, Europe, tells Aaron McDonald. 22 May 2018
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Saturday’s Session CSA24 The Psychology of Mediation: Analyzing How Parties Negotiate,
moderated by Kevin Hartley, a Partner at Trust Tree Legal (USA), involved a faux dispute between a family-owned, local craft brewery and a multinational tequila conglomerate. 22 May 2018
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The IKEA franchising system helps the brand to tackle challenges and boost consumer trust, says Cecilia Emanuelson, IP Counsel at the global franchisor, in an interview with Aislinn Burton. 22 May 2018
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Canada’s new IP Strategy proposes some important reforms to the trademark system, as Mark Schaan, Director General, Marketplace Framework Policy Branch, Innovation, Science and Economic Development, tells Ed Conlon. 22 May 2018
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The concepts of sustainability and corporate social responsibility should be front and center of brand owners’ corporate philosophy, as Sarah Morgan hears from two companies. 22 May 2018
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Fashion brand Marc Jacobs International, LLC adopts as creative an approach to IP registration and enforcement as it does to its designs, says Antonio Borrelli, the company’s Vice President, Associate General Counsel, in an interview with Ed Conlon. 22 May 2018
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