Baker McKenzie - US Trademark Rankings 2023
Firm Overview:
Baker McKenzie claims the largest IP brand management practice in the world with more than 650,000 trademark records under management in 200+ jurisdictions and over 4,500 cross-border clients in multiple industries. With some “fantastic offices” internationally, rival US partners admit the firm’s international network can appeal to clients who prefer a single firm on global portfolio work. In the US, Baker McKenzie is noted more for its trademark prosecution practice and has 10 offices the country, with not quite the profile of its international network say observers. The US trademark practice is seen to benefit from cross-over relationships with the firm’s foundational tax and transactions practices. The team manages multiple portfolios with thousands of marks, including more than a decade managing a global portfolio of a remarkable 150,000+ trademarks.
Team Overview:
New York partner Lisa Rosaya, a former US Patent and Trademark Office (USPTO) trademark examining attorney, is “a great lawyer, who is great with clients”, and represents Unilever before the USPTO and Trademark Trial and Appeal Board (TTAB). Fellow New Yorker Joshua Wolkoff specialises in trademark enforcement and litigation and currently represents Unilever Global IP in a 2023 TTAB dispute with prebiotics and essential minerals supplier True Form Health. Dallas partner Dyan House advises on all aspects of trademark prosecution and frequents before the USPTO and TTAB in opposition and cancellation matters. Chicago-based David Davis is experienced in litigation, prosecution and international portfolio management in a variety of industries. Davis appears before the USPTO, TTAB and is admitted before district courts and court of appeals in the Fifth and Seventh Circuits.
Key Matter:
- Baker Mckenzie represents Unilever in multiple ongoing TTAB matters. Wolkoff represents the multinational corporation in a TTAB opposition matter to protect its British subsidiary skincare brand Simple. Rosaya, who has advised Unilever since 2008, has recently represented famous ice-cream subsidiary Ben & Jerry’s in multiple matters before the TTAB.
- Dyan House represents Google subsidiary DeepMind Technologies, a British artificial intelligence research laboratory, before the TTAB. In one matter against the Artificial Intelligence Foundation, the client filed oppositions regarding its registered marks ‘Deepmind’, ‘Deepmind Lab’ and related marks.
Clients:
Astellas Pharma, Brooks Brothers Group, Century Ventures, Conopco, Juvenescence (Europe), DeepMind Technologies, Federation of State Boards of Physical Therapy, Foris, Mercedes Benz, Paycomcy, Ren, Sea Forrest, SAP, Save the Children, Unilever.
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