Subscribe

WIPR Trademarks North America 2024

WIPR Trademarks North America 2024 was held in San Diego on September 5-6. The conference provided a platform to discuss legislative and regulatory developments impacting owners, and industry experts shared the most groundbreaking strategies that brands are using to protect themselves from infringement.

Speakers included senior trademark counsel from WWE, Gilead, US Customs & Border Protection, Wanhuida Intellectual Property, the United States Marine Corps, Bond Schoeneck & King, Paramount, the Forest Stewardship Council, Buchalter, and the University of San Diego School of Law.

WATCH: Panel Discussion – 3D Threats; Protecting Your Intellectual Property
Join Elliott Champion, Kathleen Brower, and Neil Peretz in this panel discussion as they address the increasing threats to intellectual property in today's digital landscape and share strategies for protecting your assets.


WATCH: How US Customs & Border Protection combats trademark infringement
3 October 2024
WATCH: Panel Discussion – Partnering with third parties to overcome infringement online and across the globe
3 October 2024
WATCH: Fireside Chat - What’s the latest thinking on AI in trademark prosecution and enforcement?
3 October 2024
WATCH: Bridging the Gap – Enhancing the Trademark Attorney and Business Lead Relationship
3 October 2024
WATCH: The importance of IP evangelism for trademark leaders
3 October 2024
WATCH: Panel Discussion – Overcoming new trademark challenges
3 October 2024



WATCH: Panel discussion – Best practice in trademark licensing
Join Philip Greene, Trademark and Internet Law Counsel for the United States Marine Corps, and Terria Jenkins, Member & Chair of the Trademark and Brand Licensing Group at Bond Schoeneck, as they discuss best practices in trademark licensing, offering key strategies for managing and protecting brand assets.
WATCH: The Wrath of Jack – How the Courts Have Applied the Rogers Test Post-Jack Daniels
Stephen Strauss, Shareholder at Buchalter, discusses how courts have applied the Rogers test following the Jack Daniel’s case.
WATCH: How to navigate the current Chinese trademark prosecution and enforcement landscape
Yongjian Lei, Partner at Wanhuida Intellectual Property, shares expert insights on how to navigate the complexities of China’s current trademark prosecution and enforcement landscape, offering valuable guidance for trademark protection.
WATCH: Tailoring Trademark Protection for Different Demographics- Understanding online buying behaviour across different age groups
Valerie Finn, Marylauren Ilagan, and Peter Steckelman discuss tailoring trademark protection to different demographics by analyzing online buying behavior across various age groups.
WATCH:Anti-counterfeiting strategies online and offline
Susan Acquista, Kathleen Brower, and Mareesa Valentine discuss anti-counterfeiting strategies both online and offline.
WATCH: In-house trademark attorney panel discussion – strategic trademark management pain points and top tips
Annie Allison, Eunice Yu Moller, and Kevin Kiely discuss common pain points in strategic trademark management and share their top tips for navigating the challenges in brand protection.
WATCH: The Madrid Protocol – pros, cons, and specific sector challenges
Gretchen Stroud, Gilead’s Senior Associate General Counsel for Intellectual Property, breaks down the Madrid Protocol—examining its benefits, potential pitfalls, and the unique challenges it presents across different industries.
WATCH: Balancing trademark and free speech rights
Lisa Ramsey, Professor of Law at the University of San Diego School of Law, explores the delicate balance between trademark protection and free speech rights, discussing the legal complexities and key considerations in this area.





WATCH: Panel Discussion – In-house counsel day-to-day challenges and solutions
Stephen Strauss, Sui Duong, Neil Peretz, and Diana Heligman discuss the day-to-day challenges faced by counsel and offer practical solutions for managing legal issues in-house.
WATCH: Presentation – The challenges around managing the trademark practice in an NGO
Jenna Mueller, Senior Manager of Trademark at the Forest Stewardship Council, presents on the unique challenges of managing a trademark practice within a non-governmental organization (NGO), highlighting the complexities of brand protection in the nonprofit sector.