Copyright refers to the rights that creators have over their literary and artistic works and protects the creators against third parties wishing to take ownership of their work to use it in a different way from the one they proposed originally without their authorisation. This protection, which is embodied in the exclusive right of economic exploitation of the holders of copyright and related rights in relation to their creations, allows the creators to be fairly rewarded for their work.
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1 April 2012 The ASA has proved one of the most expedient and cost-effective forums for dealing with contentious issues pertaining to trademarks, trade names or symbols, rather than launching proceedings in the High Court.
26 February 2015 The Advertising Standards Authority of South Africa has ruled that packaging on certain Amstel Lite beer must be changed because it is too similar to that of local beer Castle Lite.