Amstel packaging faces re-vamp after South African ad ruling
The Advertising Standards Authority of South Africa (ASASA) has ruled that packaging on certain Amstel Lite beer must be changed because it is too similar to that of local beer Castle Lite.
If you don't have a login or your access has expired, you will need to purchase a subscription to gain access to this article, including all our online content.
For more information on individual annual subscriptions for full paid access and corporate subscription options please contact us.
To request a FREE 2-week trial subscription, please signup.
NOTE - this can take up to 48hrs to be approved.
For multi-user price options, or to check if your company has an existing subscription that we can add you to for FREE, please email Adrian Tapping at atapping@newtonmedia.co.uk
6 May 2021 On the back of recent legislative changes, Júlia Alves Coutinho of Inventa International explains the rules when it comes to using copyright to protect theatrical works.