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In a global market, the temptation by brands to use celebrities—whether in the traditional sense of the term or those who have become famous due to the growth of digital communications—has required increased scrutiny from IP lawyers to ensure that brands are protected. Muireann Bolger reports.   16 November 2020
Patents
As IP remains an active topic in governmental trade policy and international trade negotiations alike, Muireann Bolger considers the role that IP has played in recent trade agreements.   16 November 2020
Trademarks
New rules around geographical indications in Russia are good news for producers of products with territorial characteristics, says Viacheslav Rybchak of Gorodissky & Partners.   16 November 2020
Trademarks
Brands—the most valuable but least understood intangible assets—are the lifeblood of companies. From the range of definitions of brand value to the different brand valuation methods, establishing a brand’s true value in tangible terms is fraught with difficulties, as Sarah Morgan reports.   16 November 2020
Patents
Blockchain has become a buzzword in recent years, but is the technology walking the walk as well as talking the talk? Sarah Morgan reports.   16 November 2020
Trademarks
Progress on implementing the Madrid System for international trademark registration around the world presents a mixed picture, as Sarah Morgan reports.   16 November 2020
Copyright
The world’s largest trade agreement was signed yesterday, November 15, but the deal has been dogged by concerns over provisions covering pharma patents, traditional knowledge, and copyright.   16 November 2020
Trademarks
Technology company Zapier has settled its suit with video conferencing platform Zoom, which it accused of infringing its ‘Zap’ trademark after Zoom launched a new app function in October.   16 November 2020
Patents
Google has failed to convince the US Court of Appeals for the Federal Circuit that the Patent Trial and Appeal Board erred in rejecting its patent application covering video streaming technology.   16 November 2020
Patents
As the race between the US and China to patent blockchain heats up, Elizabeth Lam of Minesoft outlines how innovation and research and development insights can be drawn from patent data.   13 November 2020

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