Generic top level domains (gTLDs) are the domain suffixes with an extension of three or more characters. They are part of the structure that forms the Internet’s global addressing system, or domain-name system (DNS), and are used to route traffic through the Internet.
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1 December 2012 Kate Hutchinson looks at creating a strategy for domain migration, educating customers about new TLDs, and the advantages of using social media to promote and streamline the transition.