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6 August 2015Trademarks

‘Cecil the lion’ trademark applicant explains motives

An applicant for the US trademark ‘Cecil the lion’ has told WIPR that he wants to raise awareness of lions and other wildlife that are being “illegally hunted”.

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Trademarks
5 August 2015   A US-based toy and games distributor has filed an application to register ‘Cecil the lion’ as a trademark.