Hugo Boss shuts down Chinese tech firm’s ‘Bosspowerl’ trademark
EUIPO rejects application for mark on phone chargers and tech accessories | Hugo Boss said the Guangdong-based company’s mark would free-ride on its reputation.
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8 October 2024 Dispute centres on the fashion house’s distinctive monogram, which originated more than a century ago | EUIPO found ‘mental link’ between signs despite the absence of verbal and aural similarities.
24 October 2024 Judges in Luxembourg uphold ruling restricting mark to headgear | Sports brand had hoped to extend protection to clothing, footwear and accessories.
24 October 2024 Disputes with AI start-ups used to revolve around copyright infringement but the tech's hallucinations have thrown trademarks into the mix, says William Stroever of Cole Schotz.