6 May 2013Trademarks

INTA 2013: Jones kicks off for Cowboys

Jerry Jones, the owner of the Dallas Cowboys, opened the International Trademark Association’s Annual Meeting with an eye-opening look at how to build a global brand.

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Trademarks
7 May 2013   Trademark attorneys at the International Trademark Association's annual meeting in Dallas learned how to build and protect a TV cooking show brand, an “area where there are no rights or wrongs”.