2 October 2024NewsTrademarksMuireann Bolger

‘It’s hard to find the perfect counsel’: H&M head of IP Björn Norberg

IP underpins the multinational fashion company’s business strategy, but finding lawyers to match its ambitions is a struggle, discovers Muireann Bolger.

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‘It’s hard to find the perfect counsel’: H&M head of IP Björn Norberg

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