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17 November 2020TrademarksSimon Tsi and Sue Gui

Taking On China’s Platforms

With the exponential development of the Internet and the rapid growth of e-commerce, online shopping platforms have occupied the dominant position in the market. In China, data released by the National Bureau of Statistics show that online retail sales nationwide reached RMB 1.1 trillion (US $164 billion) in 2019, and online retail sales of physical (i.e., non-virtual, non-services) goods was RMB 852.9 billion (US $127 billion).

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