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20 February 2025NewsTrademarksSilvia Asioli, partner, Abion and Andrea Lottini (Junior Associate at Abion, Italy)

Why Nike’s retro shoe fail could set a precedent in design strategy

The EUIPO's decision that Nike's strap design is too similar to a 1990s model may be a turning point in EU design law—with potentially far-reaching consequences, say Silvia Asioli and Andrea Lottini of Abion.

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Why Nike’s retro shoe fail could set a precedent in design strategy

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