Big Horn infringed Red Bull trademarks, English High Court finds
Red Bull’s trademark was infringed by energy drink maker Big Horn, the UK’s High Court has ruled, stating that Big Horn’s logo (two rams butting heads) was similar enough to Red Bull’s (two bulls in a similar pose) for a consumer to assume there was a connection between the two companies.
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22 August 2022 The energy drink brands’ dispute over a ‘Red Dawg’ mark offered key takeaways on proving an intention to take unfair advantage of an earlier mark, explains trademark lawyer Olivier Vrins.