5 March 2018TrademarksMichał Ziółkowski

How to approach colour marks after the Red Bull ruling

Business entities are particularly careful about the promotion of their brands, which includes the creation of marks with extensive colour layers and their protection, thereby strengthening their market position.

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Trademarks

EU General Court rules against Red Bull colour combination mark

30 November 2017 A trademark consisting of the mere juxtaposition of two colours, without a systematic arrangement, is not sufficiently precise and uniform to be valid, the EU General Court has ruled in a case concerning the Red Bull blue/silver mark.

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Lawyers disappointed by ‘fiendishly technical’ Red Bull decision

1 December 2017 IP lawyers are largely disappointed with the EU General Court’s decision to reject Red Bull’s applications for its blue/silver combination mark, but they said there is still hope for brand owners.

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How to approach colour marks after the Red Bull ruling

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