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19 May 2018TrademarksSuzanne Antal and Micheline Dessureault

Multilingual trademarks: Finding the lingua franca

In the wake of high-profile decisions that have made the headlines in recent years, the question of the use of French in non-French trademarks remains unclear: what are the principles regarding the use of a trademark in a language other than French and are non-French trademarks allowed?

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