29 August 2017Trademarks

WIPR survey story: Google trademark is not generic, say readers

Google’s trademark should not be deemed a generic term for searching the internet, according to 66% of respondents to WIPR’s latest survey.

Already registered?

For multi-user price options, or to check if your company has an existing subscription that we can add you to for FREE, please email Adrian Tapping at atapping@newtonmedia.co.uk

More on this story

Trademarks

Refreshing, amusing and a genericide deterrent: the ‘don’t say Velcro’ video

28 September 2017 A viral video released by Velcro encouraging consumers “not to say Velcro” could be useful when trying to avoid ‘genericide’, according to trademark lawyers.

Trademarks

WIPR survey: Readers back Velcro video in genericide fight

9 October 2017 WIPR readers have said that taking an unconventional approach to trademark enforcement can help brands prevent their marks becoming generic.

Trademarks

SCOTUS declines to hear case on Google genericide

17 October 2017 Google may have breathed a sigh of relief as the US Supreme Court refused to hear claims that the company’s trademark has become generic.

Beauty secrets: Why a half-trillion-dollar industry is turning ugly

Startup CFO’s betrayal is a lesson in preparing for the worst

President Trump 2.0: Five major areas to watch

The new president will need to get tough on trade secrets

Timing it right: When to raise issues in an IP dispute

PierFerd hires ‘standout’ prosecutor and AI expert

Going off-track: NASCAR, DraftKings and NBA face down secrets theft

Google wins YouTube ‘Shorts’ TM dispute in UK

WIPR survey story: Google trademark is not generic, say readers

More on this story

Editor's picks

Editor's picks

More articles