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22 August 2017Trademarks

Jägermeister faces dilution claims over 'Kühl as ice' advert

Alcoholic drinks maker Jägermeister has been sued for trademark infringement by an outdoor wear company over an advert featuring the word “Kühl”.

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5 July 2018   The Court of Justice of the European Union rejected Mast-Jägermeister’s attempt to register a shot glass design today.